Press

Referral Rock

Proven Ways for Developing a New Brand Strategy

 

I'm quoted on how brand purpose can drive your brand strategy. 

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11 digital marketing communication tips to increase conversions

 

I'm quoted on how to amplify messaging and improve conversions through digital marketing. 

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Over 50% of Customers Will Buy From a Brand With a Strong Personality

 

I'm quoted about why brand personality and effective branding matters.

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Brand Strategy Made Easy: Start Marketing Your Library Today

The Library Advocacy & Funding Conference 

The LAFC asked me to present easy-to-understand, actionable tips and practices for librarians to market themselves better so they can get the resources they need.

Beyoncé’s Loyal Tribe and Unbreakable Brand

 

Making the Brand, Marketing with a Pop Culture Twist

 

The indelible Brianne Fleming had me on her podcast to speak all about one of my favorite topics – Beyoncé – and lessons we can learn from her branding prowess.

The Value, Mechanics, and Advantage of the OnDeck-Barbara Corcoran Partnership

 

I spoke with Allen Taylor about how strategy and positioning behind OnDeck’s partnership with Barbara Corcoran.

The Alternative Lending Report

 

I'm quoted about OnDeck's partnership strategy on page 19.

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